![]() ![]() During this process, they are trying to find the best company that will meet their specific needs. Visitors will pre-screen potential service providers by reviewing their websites before they make any phone calls. ![]() This is done by positioning the company as a dependable, trust worthy and experienced service provider in the target market. The purpose of a service-based business website is to convince website visitors that they should become customers of the service company. The Purpose of Service-Based Business Websites There are many important elements that go into building a successful e-commerce website such as removing friction during the purchasing process, making the checkout smooth and easy, making the website fast and attractive, up selling users on related products, incentivizing buyers, reducing cart abandonment, nurturing past buyers to buy again, remarketing to past visitors who haven’t yet purchased, using the proper payment options, having a mobile ready design, etc., etc. To achieve success e-commerce websites need to integrate all of the latest online closing & upsell techniques available which have been proven to increase the chances that a visitor will purchase. The most successful websites are carefully optimized to achieve a high percentage of purchases. ![]() The purpose of e-commerce websites are to sell products to users. They can be made more engaging by using dynamic content, such as videos, podcasts, slideshows, etc. These websites are designed to be easy to navigate and frequently updated in order to keep users coming back for more information. Online magazines, gossip oriented websites, celebrity news, sports coverage, movies, the arts, humorous websites, etc. ![]() These websites showcase entertaining information for visitors. These websites are geared around more actionable information and may contain “how to’s”, tips and tricks, fix and repair, guidance, support information, directions, instructions, etc. The purpose of an information centric website is to convey specific, helpful information to a specific user/audience so that the reader learns something new or understands a topic better. The Purpose of Informative / Practical Information Websites Let’s take a look at some of the different types of websites that are out there. Some websites are geared towards selling products and other websites are geared towards providing practical information, while others are merely for entertainment. Different kinds of websites have different purposes depending on who the intended audience is. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |